Fact. There are 13,297,441 health coaches around the globe.

(Okay, okay. I pulled that number out of my tush. You caught me.)

Maybe there aren’t 13,297,441 but there are a ton of health coaches out there. How will you differentiate yourself from the rest of ‘em?

And tell me this: Why is one health coach making zero dollars after racking up a bunch of certifications – that are doing NOTHING – and spending thousands of dollars on a ton of bullsh*t schools … while another coach with zilch certificates is making 15K/month and signing on client after client, group after group, course after course?

The difference is a little thing we call >>> WAIT FOR IT, YA’LL >>> M-to-the-arketing.

MARKETING. Love it or hate it, you need it.

Maybe you consider yourself a marketer, maybe you don’t. Doesn’t matter. If you don’t finesse your marketing chops and learn how to promote like a pro, you won’t reach your full business potential. And that’s cray cray.

I had no idea how to market myself when I first started.

I had never attended Marie Forleo’s B-School
I didn’t have arm candy – AKA a fancy website
I was NOT making 5K my first month
Only 3 people attended my first teleclass (now 750+ show up)

I’ll tell you exactly what I did and what I do today to market myself, expand my visibility, and increase my bottom line.

5 tips for marketing like a PRO:

Shift your marketing mindset. Instead of breaking your day into two parts, personal and business, learn how to weave the two together. Your day-to-day life is now your business and your business is now your life. Don’t hide the best parts of YOU from your community.

Share, share, SHARE. Every moment of your day is an opportunity to share your personality, your story, and your services/products with your community. Live your brand, just like

Beyonce. Hint: Combine self-care with social media. In other words, if you drink a smoothie for lunch, snap a photo and post on Instagram, Twitter, and Facebook with one click. BAM.

Speak your truth. If you want your message to stand out online and resonate with your clients, you need to channel your inner Brené Brown and be vulnerable. Don’t be afraid to post your opinions and perspective on business & life online.

As my man, Alexander Hamilton, said: If you don’t stand for something, you’ll fall for anything. The people that click with your viewpoints will jump at the chance to work with you.

Network offline. Marketing online is important but don’t forget to build relationships offline as well. Yeah, that means in person – a radical concept nowadays, right? Attend events. Schmooze. Rock the mic. Any mic. And if you aren’t invited to speak at an event, plan your own. Then you can speak as much as you want. Sneaky, eh?

Face your fears. Give yourself permission to feel uncomfortable. Painfully uncomfortable. I was terrified of public speaking 5 years ago but I knew I needed to master the skill to reach my business goals. So I started creating videos on YouTube and I built my confidence in front of a camera over time. Fast forward to TODAY and I’m teaching at Hippocrates Health Institute and the Raw Foods Institute. In your face, Fear.

Every moment of my day is marketing.

Live and breathe your brand 24/7 and you will see the results in your bank account. I did.

And if you’re feeling overwhelmed by all this marketing chatter and wondering how you will fit it all in, I’ve got a simple solution for you.

1. Writing newsletters can feel scary until now because you can steal my template for success.
2. Writing newsletters need to flow for your potential client to grasp your story without overloading them with too much.
DOWNLOAD this guide and grab my template for free. Steal my template.

You get a free newsletter template plus tips on how to master the art of writing.
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1 unspecifiedRachel Feldman is a wellness momma and business success launch coach. Rachel helps her clients to build profitable and sustainable businesses so they can build successful businesses online and offline. After only earning 13K her first year in coaching, she knew she needed to learn how to create a sustainable business built with a solid sales funnel. Rachel went from making 13K to 72K by year 2 1/2 and then broke six figures in her third year of business.

Today, Rachel teaches the same system she built her successful health coaching practice to other health and wellness professionals. She’s helped more than 8,000 health coaches rock their biz to the next level with passion and profits. She works with coaches in her private practice and is the creator of the Done For You Programs for Health Coaches. She created these programs for coaches so they could spend less time creating and more time marketing their business and brand. She knows the importance of saving time being a Mom and a CEO.

Rachel graduated from the Institute for Integrative Nutrition in New York City, Wild Rose Natural College of Healing, the International School of Detoxification and Natalia Rose Advanced Detox Certification Training.
Published in Florida Man and Woman magazine, Mind Body Green, Williams & Sonoma blog, and Ripe & Ready, among others, she’s a driven entrepreneur and spends her spare time teaching “How to create a profitable business” at the Hippocrates Institute. Even though she’s always on the go, teaching, speaking on podcasts and summits, she makes time in her day for a green smoothie and chocolate at noon and a cuddle session with her kids at night.

Get all the tools you need to build your business at and check out the brand new Launch School for Health Coaches.


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